Marketing Project Specialist

Date: Mar 30, 2021

Location: Pleasanton, CA, US

Company: Teleflex

Expected Travel: Up to 10%

Requisition ID: 3709

 

About Teleflex Incorporated

Teleflex is a global provider of clinically effective medical technologies designed to improve the health and quality of people’s lives. We apply purpose driven innovation – a relentless pursuit of identifying unmet clinical needs – to benefit patients and healthcare providers. Our portfolio is diverse, with solutions in the fields of vascular and interventional access, interventional cardiology, surgical, anesthesia, cardiac care, interventional urology, urology, emergency medicine and respiratory care. Teleflex employees worldwide are united in the understanding that what we do every day makes a difference. For more information, please visit teleflex.com.

 

Interventional Urology – NeoTract is dedicated to developing innovative, minimally invasive and clinically effective devices that address unmet needs in the field of urology. As part of the Teleflex Interventional Urology business unit, NeoTract’s focus is on improving the standard of care for patients with benign prostatic hyperplasia (BPH) using the UroLift® System, a minimally invasive, permanent implant system that treats symptoms while preserving sexual function*1,2. The UroLift System is clinically proven to treat lower urinary tract symptoms due to BPH in men over the age of 45. The UroLift System lifts or holds the enlarged prostate tissue out of the way so it no longer blocks the urethra. There is no cutting, heating or removal of prostate tissue. More than 175,000 men have been treated with the UroLift System in select markets worldwide.** Join a dynamic, growing team that offers healthcare providers an array of medical technology solutions that make a difference in patients’ lives. 

 * No instances of new, sustained erectile or ejaculatory dysfunction in the FDA pivotal study.

** Management estimate based on product sales and average units per procedure

  1. Roehrborn, J Urology 2013 LIFT Study
  2. McVary, J Sex Med 2014

Indicated for the treatment of symptoms of an enlarged prostate up to 100cc in men 45 years or older. As with any medical procedure, individual results may vary. Most common side effects are temporary and include pain or burning with urination, blood in the urine, pelvic pain, urgent need to urinate and/or the inability to control the urge.1 Rare side effects, including bleeding and infection, may lead to a serious outcome and may require intervention. Speak with your doctor to determine if you may be a candidate.

Position Summary

The Marketing Project Specialist will work closely with the Market Development Team to create, manage and execute Co-Marketing (co-op) initiatives.  Requires a high focus on execution and collaboration with the Market Development Sales Team.   

Principal Responsibilities

•    Support the overall co-marketing program, including tracking the program budget and performance of UroLift co-marketing efforts
•    Assist with the day-to-day activities and collaborate closely with marketing and smay collabortate sales counterparts on program execution and optimization
•    Oversee activities to support available co-marketing vehicles, including digital, direct mail, print, email, and TV
•    Coordinate co-marketing advertising requirements with Market Development Team
•    Interact with the MDM and may interact with sales team to support the execution of marketing strategies and activities 
•    Assist with the execution of marketing for all participating providers, including creative content, toll-free tracking numbers, landing page requirements and campaign performance analysis
•    Compile and analyze campaign ROIs for internal and customer review to support co-marketing advertising program participation.
•    Conduct daily communication with MDM team to plan and execute co-marketing activities
•    Work to deliver high satisfaction with the co-marketing advertising program 

Education / Experience Requirements

•    College degree in marketing, communications, business, or related field or equivalent experience.
•    Minimum 2-year experience in marketing campaign and/or content marketing environment.
•    Medical Device or Biotechnology experience is preferred.
 

Specialized Skills / Other Requirements

•    Proficient in Microsoft office (i.e. including Microsoft Word, excel and PowerPoint)
•    High customer focus, detail-oriented, collaboration and sense of urgency 
•    Analytical with the ability to oversee program analytics 
•    Customer service mindset with the ability to effectively handle complaints and challenges

 

Teleflex, Inc. is an affirmative action & equal opportunity employer. D/V/M/F. Applicants will be considered without regard to age, race, creed, color, national origin, ancestry, marital status, affectional or sexual orientation, gender identity or expression, disability, nationality, sex, or veteran status. If you require accommodation to apply for a position, please contact us at: 262-439-1894.

Teleflex is the home of Arrow®, Deknatel®, Hudson RCI®, LMA®, Pilling®, Rüsch®, UroLift® and Weck® – trusted brands united by a common sense of purpose. Teleflex, the Teleflex logo, Arrow, Deknatel, Hudson RCI, LMA, Pilling, Rüsch, UroLift and Weck are trademarks or registered trademarks of Teleflex Incorporated or its affiliates, in the U.S. and/or other countries.

© 2021 Teleflex Incorporated. All rights reserved.


Nearest Major Market: San Francisco
Nearest Secondary Market: Oakland