Global Associate Product Manager

Date: Jun 15, 2022

Location: Morrisville, NC, US

Company: Teleflex

Expected Travel: Up to 25%

Requisition ID: 6236


About Teleflex Incorporated

Teleflex is a global provider of clinically effective medical technologies designed to improve the health and quality of people’s lives. We apply purpose driven innovation – a relentless pursuit of identifying unmet clinical needs – to benefit patients and healthcare providers. Our portfolio is diverse, with solutions in the fields of vascular and interventional access, interventional cardiology, surgical, anesthesia, cardiac care, interventional urology, urology, emergency medicine and respiratory care. Teleflex employees worldwide are united in the understanding that what we do every day makes a difference. For more information, please visit


Vascular Access – Built on a history of innovation, our Arrow® brand of technically advanced vascular access devices are renowned throughout the world. Many of our vascular access products have antimicrobial and antithrombogenic protection designed to reduce vascular-related complications and include long and short dwell central venous catheters (CVC), sheath introducers, arterial lines, peripherally inserted central catheters (PICC), as well as specialty devices and an advanced vascular positioning system to facilitate precise placement of a PICC or CVC near the heart. Join a dynamic, growing team that offers healthcare providers an array of medical technology solutions that make a difference in patients’ lives.

Position Summary

This Morrisville, NC-based position resides within the Teleflex Vascular and Critical Care business unit’s Marketing team in Morrisville, NC.   As a Global Associate Product Manager (APM) you will work closely with the portfolio Marketing Manager to develop, manage, and implement global marketing and product portfolio strategies for a marketing leading franchise. You will have the exciting opportunity to support a variety of marketing activities including but not limited to new product development, product line extensions, product lifecycle management, commercialization, and rationalization. As an APM you will develop an in-depth understanding of the Central Venous Catheter (CVC), Acute Hemodialysis Catheter (AHDC), and Arterial Cather markets while demonstrating the ability to interpret and extrapolate the customer needs, competitive landscape dynamics, and market trends to create a robust portfolio lifecycle plan to drive and achieve growth expectations for designated product lines within Vascular and Critical Care Business Unit.

This is an exciting opportunity to develop and/or further enhance your foundational marketing. You will have the ability to identify and drive unmet customer needs to ideation and then through global commercialization in close collaboration with the Marketing Manager. You will actively partner with the North America Commercial Marketing, Global Marketing counterparts, R&D, Clinical and Medical Affairs, and other cross-functional stakeholders to ensure the execution and implementation of global marketing strategies to exceed growth projections.



Principal Responsibilities

  • Lead the development and maintenance of a robust pipeline for assigned global product portfolio, with the objective of meeting business needs from short-term revenue plans and margin commitments to long-term disruptive innovation to allow for accelerated growth and margin improvement. 
  • Identify gaps and develop business case to address unmet needs globally (NA, EMEA, APAC, LATAM)
  • Establish strong KOL partnerships to ensure a robust understanding of customer unmet needs. 
  • Develop and implement clinical evidence generation strategy in support of solutions. Ensure technologies are published in relevant journals and presented in strategic conferences.
  • In collaboration with the manager, develop and implement strategic marketing plans to accelerate growth.
  • Communicate effectively with NPD Project teams, Global Marketing R&D members and other partners.
  • Maintain extensive knowledge of competitive offerings and strategies.
  • Own portfolio management initiatives, including the globalization of portfolio, lifecycle management, and operational initiatives to improve cost, quality, product efficiencies and profitability while ensuring adequate VOC.
  • Drive idea and concept development process through critical market analysis and insights supported by global Key Opinion Leaders (KOLs), market research and Voice of the Customer (VOC).
  • Establish global registration strategy in conjunction with regional leads and regulatory partners. 
  • Understand, analyze and prioritize deep customer insights through primary and secondary market research.
  • Collaborate with R&D, Clinical Medical Affairs, Project Management Office, and other key stakeholders to guide new product development projects from concept to commercialization, including the stage-gate process.
  • Continually seek out and assess growth opportunities, including possible acquisitions.
  • Develop and maintain annual operation plan and budget for assigned portfolio initiatives.
  • Perform other duties as assigned by the immediate manager.
  • Adhere to and ensure the adherence of Teleflex Code of Ethics, all Company policies, rules, procedures, and housekeeping standards.

Education / Experience Requirements

  • A bachelor’s degree is required with areas of preference including marketing, biomedical engineering, business administration or other similar degree area.  A minimum of one to two years of post-degree work experience in the field is expected. MBA is preferred.
  • Comfort level in medical/hospital environment, with demonstrated aptitude or prior experience with clinical terminology preferred.

Specialized Skills / Other Requirements

  • Ability to work with colleagues to drive consensus on product portfolio decisions across global geographies
  • Sensitive to global differences in market needs and clincial practice patterns
  • Ability to drive focus, prioritization and effective time / project management
  • Ability to present his/her “case” in both formal presentations and in one-on-one interactions. Strong formal and informal communication skills
  • Self-starter, know how to approach the job, passionate about the industry 
  • Understand global medical regulatory landscape & awareness of geographical differences
  • Highly developed business acumen
  • Demonstrate practical application of successful marketing / business / portfolio management concepts and methodologies, as well as assessment tools, practices and techniques
  • Knowledge of measurement and analysis of commercial effectiveness
  • Unquestionable ethics and integrity
  • Exhibit skills and knowledge in public speaking, human relations, and collaborative leadership
  • Strong business acumen and analytical skills with relevant experience developing and accessing complex business models and diverse data sources 
  • Excellent relationship building and collaborative skills
  • Ability to work outside of normal hours as needed for global meetings
  • Comfortable in clinical environments (hospitals, patient room settings, operating room, etc.).




Teleflex, Inc. is an affirmative action & equal opportunity employer. D/V/M/F. Applicants will be considered without regard to age, race, creed, color, national origin, ancestry, marital status, affectional or sexual orientation, gender identity or expression, disability, nationality, sex, or veteran status. If you require accommodation to apply for a position, please contact us at: 262-439-1894.

Teleflex is the home of Arrow®, Deknatel®, Hudson RCI®, LMA®, Pilling®, Rüsch®, UroLift® and Weck® – trusted brands united by a common sense of purpose. Teleflex, the Teleflex logo, Arrow, Deknatel, Hudson RCI, LMA, Pilling, Rüsch, UroLift and Weck are trademarks or registered trademarks of Teleflex Incorporated or its affiliates, in the U.S. and/or other countries.

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